Elixir Fine Tea

What the highest health authority in Canada says about green tea claims just might surprise you. Alright, it's a happy surprise!
Health Canada's Natural Health Products Directorate (NHPD) has deemed tea to be a natural health product and has officially recognized tea for its role in maintaining good health.

After a period of extensive review, Health Canada has approved three health claims for tea:
All types of tea (black, green,white and oolong) are recognized as a source of antioxidants for the maintenance of good health.
Tea is approved for increasing alertness.
Tea is accredited as helping to maintain and/or support cardiovascular health.

Green Tea extract is approved as a source of antioxidants for the maintenance of good health. It is also approved for use as an adjunct treatment in a weight management program in combination with a healthy diet and regular exercise.

"This is great news for tea and the millions of Canadians who enjoy tea," says Louise Roberge, President of the Tea Association of Canada. "The approved health claims will help educate consumers about the health benefits of drinking tea."

The NHPD's ruling will enable tea manufactures to include the approved health claims on product packaging and will set stage for allowing the use of the accepted health claims in marketing tea.

"Canadians are concerned about maintaining their health and are looking for products that genuinely will benefit them," says Roberge. "Now with these accepted health claims, Canadian consumers will know that tea is officially a healthy beverage choice."

The scientific evidence about the numerous health benefits of tea has been mounting for nearly two decades. Hundreds of research studies have found many potential health attributes associated with tea including protection from cardiovascular disease and cancer. Tea is second only to water as the healthiest beverage choice according to guidelines for healthy beverage consumption that were developed by a panel of American nutrition experts and published in the March 2006 issue of the Journal of American Clinical Nutrition.

"Tea is rich in naturally occurring flavonoids which act as antioxidants," says Dr. Carol Greenwood, Professor of Nutritional Sciences at the University of Toronto. "In fact, tea is one of the highest sources of antioxidants in the diet."
Antioxidants are compounds that neutralize the body's naturally occurring but cell-damaging free radical molecules. Damage by free radicals over time is believed to contribute to the development of many chronic disease including cancer and cardiovascular disease, explains Greenwood.